Woodys

Woodys began in 2013 with an unusually practical idea. Founder Josep Dosta wanted sunglasses that would not disappear beneath the water while he enjoyed wakeskating. Experiments with the layered material used in boards helped inspire wooden frames, giving the Barcelona business both its starting point and its name.

The contemporary collection extends well beyond wood. Acetate, colour and combinations of contrasting elements now play a central role in its visual identity. Based in Barcelona, the design team develops frames around distinctive structures, transparencies and layered tones. The intention is expressive rather than anonymous, with combinations that can turn an otherwise familiar silhouette into something more individual and immediately recognisable.

Woodys marked its tenth anniversary in 2023 by revisiting BEE and PANOS, two designs associated with its earlier years. PANOS, originally a wooden sunglass frame, returned in Italian acetate.

Woodys combines its playful beginnings with an confident and developed fashion vocabulary, offering an alternative to frames that depend chiefly on a prominent luxury name for their personality alone.